Key Words:
CMF Research, Trend Forecasting
MEGATRENDS - Midea
For this project, we conducted an in-depth CMF research study aimed at identifying key trends and design languages projected over a two-year horizon. The work resulted in the definition of four macro CMF themes, each supported by curated material samples across categories such as metals, glass, ceramics, polymers, composites and natural materials.
Each trend was supported by visual moodboards, descriptive texts, keywords and graphic layouts designed for both exhibition and editorial use. This research was created to inform future design strategies for the home appliance industry, with a focus on cross-cultural application between Europe and China.